Talk at FEET: The DESPIERTA Project Invites Reflection on Communication Across Generations

On Friday, October 3, a talk was held in the Assembly Hall of the Faculty of Economics, Business and Tourism, delivered by Juan Ferrer and organized by the Vice-Rectorate for Students of the ULPGC through the Alumni and Mentoring Office. During the session, Ferrer presented the DESPIERTA Project, which he leads as a consultant and speaker specializing in leadership and change management.

In his professional experience, Ferrer observes a growing intergenerational disconnect that affects both human and business dynamics. According to the expert, it is essential to open a sincere dialogue among young people, families, educators, and companies to redefine paradigms and build new ways of relating based on understanding and mutual collaboration.

Young people, families, teachers, and businesses often feel disoriented by the gap between communication expectations and reality. After conducting a period of research and interviews with executives, families, educators, and young people, the project identified an urgent need to support these four key groups—first, by encouraging self-criticism, and second, by providing tools that help each group better fulfill their roles.

The research revealed the importance of creating spaces for dialogue and reflection that enable each group to understand its role in the communication process. In this context, DESPIERTA serves as a platform for dialogue and mutual learning, designed to “awaken awareness,” foster active listening, and
promote both personal and collective growth.

The initiative aims to drive real change through joint reflection on current and future challenges, promoting critical thinking, and defining actions that facilitate growth for all parties involved. It also aims to connect individuals committed to generating positive social impact and transforming
intergenerational communication.

The event was very well received by students—mainly from the Faculty of Economics, Business and Tourism—who actively participated and posed several questions to the speaker during the discussion.

The Faculty expresses its gratitude to Juan Ferrer, as well as to the Vice-Rectorate for Students and the Alumni and Mentoring Office, for this initiative, which is primarily aimed at welcoming and supporting new university students.

Welcome to the 2025–26 Cohort of the MUMCI

The coordinator of the Master’s Degree in Marketing and International Trade (MUMCI) at the University of Las Palmas de Gran Canaria, Professor Josefa D. Martín Santana, extends a warm welcome to the students of the 2025–2026 academic year.

Once again, we begin a new edition of the MUMCI with great enthusiasm, held at the Faculty of Economics, Business, and Tourism.

Now in its eleventh edition as an official degree program, the MUMCI continues to attract students from diverse backgrounds and nationalities, consolidating its position as a benchmark in advanced education and as a space that bridges theory and practice.

The continuity and success of this Master’s program are made possible thanks to the commitment of its teaching staff, most of whom belong to the Department of Economics and Business Management (DEDE), the constant support of the Faculty, and, above all, the enthusiasm of each new cohort.

In an increasingly interconnected world, marketing and international trade are key drivers of change. This academic year presents a unique opportunity to learn, grow, and expand your professional horizons.

Welcome to the MUMCI 2025–2026!

Welcome to the Master’s Degree in Tourism: Digitalization, Innovation, and Intelligence.

Last Monday, September 29, 2025, marked the start of the first edition of the Master’s Degree in Tourism: Digitalization, Innovation, and Intelligence.

This new academic program aims to establish itself as a benchmark in the Canary Islands’ primary economic driver: tourism.

This Master’s program was created to address the challenges posed by the digital and sustainable transformation of the tourism sector. To achieve this, It offers comprehensive training covering areas such as tourism data intelligence and analytics, innovation and digital marketing, tourism legislation,
Big Data, artificial intelligence, and advanced research techniques applied to tourism.

The students in this first cohort come from a variety of academic backgrounds, including Tourism, Economics, Business Administration and Management, and Data Science and Engineering, enriching the learning experience and fostering strength among complementary profiles. The active methodologies
employed, based on project-based learning, teamwork, and oral presentations, will enhance the development of key skills for their professional future.

From the Master’s coordination team, we would like to express our gratitude to the teaching staff for their dedication and commitment in launching this ambitious project, as well as to the Faculty for its continuous support. With the effort of all involved, we are confident that this Master’s program
will become a model of excellence and a benchmark in tourism innovation.

 

 

FEET welcomes students from Equatorial Guinea under the Erasmus+ HOST-EG project

The Faculty of Economics, Business and Tourism of the University of Las Palmas de Gran Canaria is hosting, for two weeks, four students from Equatorial Guinea through the Erasmus+ HOST-EG project.

The participants, Idris Nguema Obama Muhamed and Leonardo Lino Salomon Sobé (AAUCA), together with Tomás Ondo MBA Ntongono and Jesús Mangue Osa Anguesomo (UNGE-Central Campus), will participate in practical and training activities in the field of entrepreneurship during their stay. This experience will foster academic and cultural exchange between both regions.

Professor Desiderio García Almeida coordinates the initiative from the Department of Business Management (DEDE), guiding the students with the support of the department’s faculty.

Through this programme, ULPGC strengthens its ties of cooperation with universities in Equatorial Guinea and reaffirms its commitment to mobility, internationalisation, and the training of young talent within the framework of Erasmus+.