Starting in the 2025-2026 academic year, the Faculty of Economics, Business, and Tourism offers the Master’s Degree in Tourism: Digitalization, Innovation, and Intelligence.
This professionally oriented Master’s degree is an advanced and specialized program that responds to the current challenges of the tourism sector with a practical approach highly connected to the business world. It emerged as a response to tourism’s digital and sustainable transformation, focusing on innovation, data analysis, digital marketing, and tourism intelligence. We will train you to lead the digital transformation of the tourism sector with skills in innovation, tourism intelligence, data analysis, and digital marketing.
This Master’s degree is aimed at graduates with prior training in Economics and/or Business and quantitative methods. Some degrees that meet these requirements are Graduates in Tourism, Business Administration and Management, Economics, Data Science and Engineering, Industrial Organization Engineering, and other related fields.
The curriculum for this Master’s degree program includes 60 credits, 9 of which are optional. Nine credits correspond to External Internships, and another 6 to the Master’s Thesis.
The Progress and Continuation Regulations for official degrees at the University of Las Palmas de Gran Canaria establish the minimum number of European credits required per student per academic period for the master’s degree program. The Regulations also establish the full-time and part-time enrollment options. Full-time students, the standard enrollment regime for ULPGC students, must enroll in all their ECTS credits for the first year and, starting with the second year, enroll in between 48 and 60 ECTS credits.
On the other hand, part-time students must enroll in 30 ECTS credits for the first year and, starting with the second year, enroll in between 24 and 30 ECTS credits. Students may request a change to these limits from the Building Administration within the established timeframes and according to the conditions outlined in the regulations.
The language used throughout the training process is primarily Spanish, although some subjects will be taught in English. To obtain the certificate, students must have a foreign language proficiency equivalent to level B1 of the Common European Framework of Reference for Languages.
More information can be found at the following link.
